Our Services
Integrated Services for China Market Engagement
From business delegations and strategic communications to complex, multi-city events, I support international organisations navigating China with clarity, cultural fluency, and confidence.
My work sits at the intersection of strategy and execution — helping teams plan well, move smoothly, and deliver outcomes that truly matter on the ground.
How I Work
Every project is different, but the way I work is consistent.
Locally grounded, globally fluent
With deep experience across Greater China and Southeast Asia, I understand both local realities and international expectations — and how to bridge the two.
Hands-on, end to end
I stay closely involved throughout each project, from early planning to on-site execution. No over-delegation, no disappearing act.
Built for complexity
Multi-stakeholder environments, tight timelines, cross-cultural dynamics — these are not exceptions, but the norm.
Trusted and discreet
I’ve supported projects for global brands, SMEs, embassies, and government-linked institutions, where professionalism and reliability are non-negotiable.


Service Areas
Business Delegation & Logistics
Strategic planning and on-the-ground coordination for official visits, study tours, and business delegations in China.
This includes agenda design, stakeholder coordination, site visits, meetings, logistics, and on-site support — ensuring every moving part works together seamlessly.
PR & Communications
China-focused communications support, from narrative development and media engagement to KOL collaboration and content coordination.
I help brands and organisations communicate with relevance, sensitivity, and purpose in a complex media and cultural environment.
Event Planning & Management
End-to-end planning and execution of corporate events, launches, forums, and curated experiences.
From concept to delivery, I manage details, teams, and timelines — so clients can stay focused on outcomes, not logistics.
Experience That Spans Sectors
My background includes working with organisations at very different stages — from entrepreneurial teams and SMEs to multinational brands and institutional partners — across hospitality, travel, education, and public-sector-related projects.






Get in touch
Reach out for tailored China market strategies.
office ADRESS
info@grayrhinoconsulting.com
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Room 2087, Zhong Ren Plaza
10 Chaoyangmenwai Street, Chaoyang District
Beijing, China
Beijing GrayRhino Information Consulting Co., Ltd
